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💜 Elevate your blonde game—because brassy is so last season!
John Frieda Violet Crush Intensive Purple Shampoo is a 250ml powerhouse designed to instantly neutralize brassy, yellow tones in color-treated blonde or highlighted hair. Featuring crushed violet pigments in a peroxide- and ammonia-free, vegan-friendly formula, it delivers daily vibrant, cooler blonde tones with a refreshing orange scent—all while being cruelty-free and gentle on your scalp.
| ASIN | B07X81V4F9 |
| Active Ingredients | Aqua, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Disodium Chloride, Cocamide MEA, Parfum, Lactic Acid, Methyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Acid Violet 4, Sodium Hydroxide, Disodium EDTA, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Acid Blue 9, Sodium Xylenesulfonate BHT, Sodium … |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Brassy Tone Neutralization |
| Best Sellers Rank | 46,686 in Beauty ( See Top 100 in Beauty ) 1,551 in Shampoos (Beauty) |
| Brand | John Frieda |
| Brand Name | John Frieda |
| Customer Reviews | 4.5 out of 5 stars 4,197 Reviews |
| Global Trade Identification Number | 05037156262315 |
| Hair Type | Color Treated |
| Hair type | Color Treated |
| Item Dimensions | 50 x 78 x 201 millimetres |
| Item Form | Liquid |
| Item Type Name | John Frieda Sheer Blonde Violet Crush Tone Correcting Intensive Purple Shampoo for Blonde Hair, 250 ml |
| Item Weight | 70 Grams |
| Item form | Liquid |
| Liquid Volume | 250 Millilitres |
| Manufacturer | John Frieda |
| Manufacturer Contact Information | Kao (UK) Limited, London, EC1A 2DY. |
| Manufacturer Part Number | 2623100 |
| Material Type Free | Ammonia Free, Peroxide free, vegan |
| Model Number | 2623100 |
| Number of Items | 1 |
| Other Special Features of the Product | Vegan |
| Recommended Uses For Product | Blonde Hair |
| Scent | Orange |
| Scent Name | Orange |
| Suitable Hair Colour | Light Blonde |
| Unit Count | 250.0 millilitre |
K**E
Will work to a nice slightly ash tone.
Really good for getting rid of yellowwbwn you dye your hair .Leave it on 2 minutes no more. .
A**E
Great product
Excellent product and price , arrived safely and quickly.
A**G
Intense purple shampoo
Love it, great price my usual one was getting too expensive this does the same job much cheaper.
K**N
Say goodbye to bright orange tones!
I do like this shampoo as it makes my hair feel really soft. I was a bit sceptical at first but I thought I would give it a try since it wasn't too expensive. I'm currently in the process of going blonde so the hairdressers advised me to use purple shampoo. It has taken some of the orange colour away but seems to have toned it down, I've used it over a week now and it hasn't made it go as lighter as I thought but overall ok product.
A**R
John Frieda Violet Crush Purple Shampoo
Great product.
S**E
shampoo
ok
V**A
Good at getting rid of Brassy tones
Recently bleached my hair in lockdown and it went VERY yellow. I have used this twice a week for about a month and you can see a difference. Pretty obvious, but I would reiterate that the lighter your hair the more effective it is. Around my roots it was yellow but light, and the shampoo worked best. Nearer the ends where it was darker (due to previous dye), it made it less brassy but it was still yellow-y. Shampoo smells great and leaves my hair soft. The pictures show my hair before and after using the shampoo. Just to add- the brightness only really lasted the day of the wash. It starts getting brassy again quite quickly (For me, at least).
M**N
wont fix dye errors
Ok so had a box dye error. left my lighting colour on a little too long and my hair went quite ginger. Brought this to help tone it down as dont like to dye my hair often in short periods. It does seem to take some of the orange out but obviously it cant make miracles! I'm still left with very copper tones and patches which are silver due to the purple shampoo and conditioner. It also leaves your hands with purple shade for a while when using so if you have some plastic gloves to use when applying this will help, if not dont fear as the purple on your hands wash off quite quickly. I think this is best when used to freshen up your hair colour rather than using it to make miracles in box dye fails like I did lol. I've since learnt to like my copper tones and have embraced the ginge hahaha
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