Vegan Mascara for Sensitive Eyes, Natural and Hypoallergenic mascara, Buildable Lengthening and Volumizing for Natural Looking Eyelashes, Cruelty Free Volume and Length Lash Boost–By Gaya cosmetics

Background to ordering this: I ordered this having become aware of the majority of 'cruelty free' or 'not tested on animals' products that actually aren't what they seem...for years I've been buying Dior and MAC, blissfully unaware they abandoned their 'no animal testing' policy back in 2012 when China introduced new laws requiring all foreign made beauty products sold in China to be tested on animals...anyway, I digress...I was still using my (clumpy +12 month old Dior Diorshow mascara) that I was determined to use up until at least 4 bouts of conjunctivitis before vowing to never buy it again...I'd been looking into alternatives when I came across this product. Having read the reviews I thought I'd part with my pennies, but remained sceptical, convinced I would never find a cruelty-free replacement mascara that would cut the mustard, so I'm glad I was wrong. The product: goes on really nicely, providing a carbon black root to tip coverage that lengthens and opens up the eyes with just one coat. It really does what it says on the tin; it gives the effect of definition and length and a natural open-eyed look. With 2-3 coats it doesn't clump and just provides a look more suited to heavy eye makeup or an evening look. I basically gave this a 3 day trial before writing this review as I wanted it to be helpful. I wore 1 coat alone and did my usual gym routine, before I got rained on and then did some heavy DIY at home...no panda eyes, no smudging, no crumbling, no black bits around my eyes from it drying out. I did the same again the following day and got really sweaty and really rained on, again, it had staying power and no panda eyes. Day 3 provided the same result, after a hard workout at the gym, more rain, slightly less heavy duty work in the home again no panda eyes. The product washes off easily and I was left with no residue and again, no panda eyes requiring an extra scrub or eye makeup remover. The applicator: is plastic and spiky, it reminds me of a gimmicky Dior one I bought a while back that (in my opinion) was basically the same product but with a different applicator. I think this applicator provides good coverage and as the mascara (at the moment) is quite wet and not gloopy at all it's perfect for the root to tip coverage and individual lash definition. As a vegan and a bit of a makeup fiend I think I've found the perfect, cruelty-free product. Thank you Gaya!

My favourite vegan mascara. Goes on well and is dark enough to not needs loads of layers. Very good in terms of being waterproof and smudgeproof, and removes easily. Good quality.

No irritation, goes on great and lengthens my fine small lashes but if I had one quibble it’s a little too dry. I struggle with a second coat. It’s tricky though - with mascara’s if they’re too wet and it’s too thin, too dry and there’s not enough coverage. I am pleased with it overall and the price is very good. Also - it stays on very well - too well. In fact I’ll save it for going out now because for every day use it’s too much effort to remove with a basic face cleanser. Hot days and long nights are ideal! For the price it’s worth a try. Better than high street brands.

I love this product!! Very good mascara. It can dry up quickly though so it's worth getting if mascara is a vital daily part of your routine. The down side? I am unable to contact the seller direct via amazon. I didn't want to feed this back publicly but I have no choice. The last 2 tubes I have bought have been faulty, the wand was very loose on one and broke off after the 2nd application. The last tube I purchased appeared to have been sealed. I feel I've been sold and old tester tube that was resealed. Tube is dry and its taking me forever to apply. I may have to cancel the subscription and source another mascara as paying over £10 a tube, I expect a top quality product and one that hasn't actually been used previously!!!! Very very disappointed gaya!!

This is the best mascara I have ever had. No panda eyes, it holds all day and is easy to remove.

It came unsealed and completely dry.

Can I just state that I never write reviews but as I have spent many years trying to find the perfect mascara and it has finally happened, I felt this amazing discovery needed to be shared! This mascara is perfect.. it is really jet black, it makes your lashes look really long and defined, no clumps and stays in place even after a day at work and then a tough work out at the gym, no smudging or smears! I love the fact that it is vegan and I also love the fact that it looks really expensive (a bit vain I know!) I just wish I had found this years ago and this mascara deserves a 10 star rating and not 5 stars!! Please buy you will not be disappointed!! This is an independent review.

I read the reviews before buying and here's mine. I have very dry sensitive eyes. I also suffer from "panda eyes" when I've had mascara on for a few hours so I wanted something that would stay put. Yesterday I applied the mascara around 6am before work. I finally got to take it off about 13 hours later. It had not moved, no "panda eyes". The product is against animal cruelty which is also a must for me. Due to my eye issues, I use baby oil to remove eye makeup. No problems there either. My previous purchase was Blinc tubing, which is over twice the price so this mascara is good value for money. It also goes on much easier, with no clumping, than Blinc.