---
product_id: 249319689
title: "Root Cover Up - Medium Brown for Women - 0.07 oz"
brand: "color wow"
price: "$U3369"
currency: UYU
in_stock: true
reviews_count: 8
category: "Color Wow"
url: https://www.desertcart.uy/products/249319689-root-cover-up-medium-brown-for-women-0-07-oz
store_origin: UY
region: Uruguay
---

# Water & sweat resistant Wax & dye free formula Instant root coverage Root Cover Up - Medium Brown for Women - 0.07 oz

**Brand:** color wow
**Price:** $U3369
**Availability:** ✅ In Stock

## Summary

> 🎯 Cover roots like a boss—fast, flawless, and fuss-free!

## Quick Answers

- **What is this?** Root Cover Up - Medium Brown for Women - 0.07 oz by color wow
- **How much does it cost?** $U3369 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.uy](https://www.desertcart.uy/products/249319689-root-cover-up-medium-brown-for-women-0-07-oz)

## Best For

- color wow enthusiasts

## Why This Product

- Trusted color wow brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Gentle Yet Powerful:** Paraben-free, wax & dye free for healthy, color-treated hair.
- • **Award-Winning Innovation:** 44 beauty awards prove it’s the pro’s secret weapon.
- • **Natural, Dimensional Finish:** Mineral pigments + reflective particles blend seamlessly.
- • **Sweatproof & Swimproof Confidence:** Stay flawless from morning meetings to evening workouts.
- • **Flawless Root Concealment in Seconds:** Press, apply, and vanish grey roots with zero mess.

## Overview

COLOR WOW Root Cover Up in Medium Brown is a 0.07 oz mineral powder that instantly conceals grey or dark roots with a water- and sweat-resistant formula. Developed by haircare innovator Gail Federici, it offers a natural, dimensional finish without wax or dye, lasting until shampooed out. Perfect for all hair types, it’s paraben-free and has won 44 major beauty awards, making it a must-have for professionals seeking quick, mess-free root coverage.

## Description

Color Wow root cover up, winner of 44 major beauty awards! Cover grey or dark roots seamlessly, extend highlights without peroxide, fill in gaps for thicker fuller looking hair. No mess, just press! FAST, EASY, precise mineral powder adheres to hair instantly. Water resistant formula stays put when you sleep, sweat or swim. Lasts until you shampoo out. Formulated with a variety of pigments plus reflective particles to blend seamlessly and look naturally dimensional.

Review: Effective - Yes it looks small compared to its price but it us really effective and cover the white hair fast. I bought the red color and happy with it. Will definitely re_buy.
Review: Good cover - Good cover , can be used for covering white hair or give the impression of thicker hair

## Features

- Co-founder of John Frieda's haircare company, Gail Federici has created Colour Wow, a complete range of new technologies that resolve problems associated with colour treated hair.
- The ground-breaking innovative formula makes COLOR WOW Root Cover Up the next handheld device to change your life.
- Fast & easy, precise, no mess application. Water & sweat resistant. Lasts until shampooed out. Wax & dye free.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00FYSZDQ4 |
| Best Sellers Rank | #3,450 in Beauty ( See Top 100 in Beauty ) #6 in Hair Mascaras |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Color | Medium Brown |
| Colour | Medium Brown |
| Container Type | Box |
| Customer Reviews | 4.1 out of 5 stars 20,423 Reviews |
| Full Cure Time | 7 Days |
| Global Trade Identification Number | 05060150185434 |
| Hair Color Permanence | Temporary |
| Hair Type | All |
| Hair type | All |
| Item Form | Powder |
| Item Weight | 0.01 Pounds |
| Item form | Powder |
| Manufacturer | Federici Brands |
| Material Features | Long-lasting and smudge-resistant |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Package information | Box |
| Product Benefits | Long lasting, natural looking coverage of roots |
| Product benefits | Long lasting, natural looking coverage of roots |
| Unit Count | 1.98 Grams |

## Product Details

- **Brand:** COLOR WOW
- **Colour:** Medium Brown
- **Item form:** Powder
- **Package information:** Box
- **Product benefits:** Long lasting, natural looking coverage of roots

## Images

![Root Cover Up - Medium Brown for Women - 0.07 oz - Image 1](https://m.media-amazon.com/images/I/61uxg0TLvBL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: Is this 100% original?**
A: absolutely original

**Q: لماذا تعرضوا هذا المنتج مع انه غير متوفر لديكم وقد طلبته مرتين وكنسلتوا الاوردر ؟**
A: أمازون يرسل الرسائل.  ليس نحن

## Customer Reviews

### ⭐⭐⭐⭐⭐ Effective
*by K***D on 21 March 2023*

Yes it looks small compared to its price but it us really effective and cover the white hair fast. I bought the red color and happy with it. Will definitely re_buy.

### ⭐⭐⭐⭐⭐ Good cover
*by E***N on 28 July 2020*

Good cover , can be used for covering white hair or give the impression of thicker hair

### ⭐⭐⭐⭐ It works but if you have black hair go for the black color
*by D***A on 5 November 2022*

This is a great concealer, I had reviews about the dark brown color being ok for black hair but is not, I’d get the black color and write another review. Overall it stays on the hair has good coverage it does not stain everything the brush has 2 sides to cover larger and smaller area.

## Frequently Bought Together

- COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula
- COLOR WOW Raise the Root Thicken + Lift Spray - All-Day Volume for Fine, Flat Hair without dulling color

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**Shop now:** [https://www.desertcart.uy/products/249319689-root-cover-up-medium-brown-for-women-0-07-oz](https://www.desertcart.uy/products/249319689-root-cover-up-medium-brown-for-women-0-07-oz)

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*Product available on Desertcart Uruguay*
*Store origin: UY*
*Last updated: 2026-02-07*