---
product_id: 537601331
title: "e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black"
brand: "e.l.f."
price: "$U677"
currency: UYU
in_stock: true
reviews_count: 8
category: "E.L.F."
url: https://www.desertcart.uy/products/537601331-e-l-f-lash-n-roll-mascara-curling-mascara-visibly
store_origin: UY
region: Uruguay
---

# Long-lasting, smudge- and flake-resistant formula 100% vegan & cruelty-free, skin-loving ingredients Double-sided curved silicone brush for precision curl e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black

**Brand:** e.l.f.
**Price:** $U677
**Availability:** ✅ In Stock

## Summary

> 👁️‍🗨️ Elevate your lash game—curl, lift, and slay all day!

## Quick Answers

- **What is this?** e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black by e.l.f.
- **How much does it cost?** $U677 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.uy](https://www.desertcart.uy/products/537601331-e-l-f-lash-n-roll-mascara-curling-mascara-visibly)

## Best For

- e.l.f. enthusiasts

## Why This Product

- Trusted e.l.f. brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Kindness is Chic:** 100% vegan, cruelty-free, and Leaping Bunny certified for guilt-free glam.
- • **Precision Brush Tech:** Double-sided curved silicone wand separates and coats every lash flawlessly.
- • **All-Day Wear Confidence:** Smudge- and flake-resistant formula locks your curl from AM to PM.
- • **Build Drama, Not Clumps:** Buildable formula delivers volume and length without spider lashes.
- • **Curl Without the Curler:** Achieve maximum lash lift and curl with no extra tools needed.

## Overview

e.l.f. Lash 'N Roll Mascara features a unique double-sided curved silicone brush that lifts, separates, and curls lashes without a curler. Its long-lasting, smudge- and flake-resistant formula ensures all-day wear, while being 100% vegan, cruelty-free, and made with skin-loving ingredients. Perfect for professionals seeking effortless, dramatic lashes with ethical beauty credentials.

## Description

What is it: A mega-curling mascara with a unique double-sided and curved silicone brush to lift and separate lashes for an eye-opening effect.Why you'll love it:Gives your lashes maximum curl and lift Double-sided and curved silicone brush works to separate, lift, and curl each lash Smudge- and flake-resistant formula Vegan and cruelty-free Get maximum curl and unbeatable lift—no lash curler necessary. This ultimate curling mascara features a curved and double-sided silicone brush to give you your most lifted lashes ever. The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up.All e.l.f. products are proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.

Review: I love this mascara! I love the price too! - e.l.f. Lash ‘N Roll completely exceeded my expectations. The curved brush actually lifts and separates my lashes instead of just coating them, and the curl holds all day without flaking or smudging. One coat gives me a natural, lifted look, and two coats add drama without turning clumpy or spidery. The black shade is rich, and it doesn’t irritate my eyes like some pricier brands have. I’ve spent three times more on mascaras that didn’t perform half as well. This one gives me definition, length, and curl that looks like I actually put effort in, even when I’m rushing. It removes easily, wears comfortably, and feels like a hidden gem in the drugstore aisle. For the price, it’s an absolute steal and one I’ll keep repurchasing!
Review: This is an absolute winner! - This is actually, hands down, the best mascara I have ever had. I have purchased expensive, big named mascara before, that was not anywhere near as good as this elf mascara! I am beyond excited to have found such an affordable, amazing mascara! No clumps! It actually does curl and locks the curl in place all day! It's completely buildable, without clumping up and gooing together! No flaking or smudging. I also have extremely sensitive eyes and am a contact wearer. This was not irritating in the least! That's a huge plus! Thank you Elf, for the perfect mascara!

## Features

- MASCARA FOR MAXIMUM CURL: Get maximum curl and unbeatable lift—no lash curler necessary. This ultimate curling mascara gives you your most lifted lashes ever.
- SEPARATES & LIFTS LASHES: The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash.
- PRECISION APPLICATION: This mascara's double-sided and curved silicone brush works to separate, lift, and curl each lash.
- LONG-LASTING FORMULA: The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up.
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0C7STLPFB |
| Best Sellers Rank | #1,980 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #38 in Mascara |
| Brand | e.l.f. |
| Brand Name | e.l.f. |
| Color | Pitch Black |
| Container Type | Tube |
| Coverage | Full coverage |
| Customer Reviews | 4.4 out of 5 stars 9,672 Reviews |
| Global Trade Identification Number | 00609332830721 |
| Item Form | Liquid |
| Item Height | 0.67 inches |
| Item Volume | 32 Fluid Ounces |
| Item Weight | 18.14 g |
| Manufacturer | e.l.f. Cosmetics |
| Mascara Wand Type | Curved & Double-Sided Silicone Brush |
| Material Type Free | Cruelty-free |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | Volumizing, lengthening mascara for long-lasting, smudge-free wear |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Vegan |
| UPC | 609332830721 |
| Water Resistance Level | Water Repellent |

## Product Details

- **Brand:** e.l.f.
- **Color:** Pitch Black
- **Item Form:** Liquid
- **Product Benefits:** Volumizing, lengthening mascara for long-lasting, smudge-free wear
- **Specialty:** Vegan

## Images

![e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black - Image 1](https://m.media-amazon.com/images/I/51M9FF3ZJzL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: Is it waterproof?**
A: good day, hope youre doing well. This mascara isnt waterproof

**Q: Is this ophthalmologist tested and non comedogenic**
A: At e.l.f., clean beauty means each skincare and
makeup product is formulated to comply with the
European Union Cosmetics Regulation (EUCR) and
FDA restrictions for over 1,600+ ingredients.

We use high-quality, efficacious,
purposeful ingredients and abide by strict purity
standards for color & fragrance.

Always, 100% vegan and cruelty-free. 

This is their statement for all their products. I love Elf.

**Q: What’s the difference between black and pitch black?**
A: I am only going to assume that pitch black is darker. I always buy pitch black seeking the strongest color.

**Q: Is it a tubing mascara?**
A: No

## Customer Reviews

### ⭐⭐⭐⭐⭐ I love this mascara! I love the price too!
*by M***A on October 20, 2025*

e.l.f. Lash ‘N Roll completely exceeded my expectations. The curved brush actually lifts and separates my lashes instead of just coating them, and the curl holds all day without flaking or smudging. One coat gives me a natural, lifted look, and two coats add drama without turning clumpy or spidery. The black shade is rich, and it doesn’t irritate my eyes like some pricier brands have. I’ve spent three times more on mascaras that didn’t perform half as well. This one gives me definition, length, and curl that looks like I actually put effort in, even when I’m rushing. It removes easily, wears comfortably, and feels like a hidden gem in the drugstore aisle. For the price, it’s an absolute steal and one I’ll keep repurchasing!

### ⭐⭐⭐⭐⭐ This is an absolute winner!
*by K***I on January 12, 2026*

This is actually, hands down, the best mascara I have ever had. I have purchased expensive, big named mascara before, that was not anywhere near as good as this elf mascara! I am beyond excited to have found such an affordable, amazing mascara! No clumps! It actually does curl and locks the curl in place all day! It's completely buildable, without clumping up and gooing together! No flaking or smudging. I also have extremely sensitive eyes and am a contact wearer. This was not irritating in the least! That's a huge plus! Thank you Elf, for the perfect mascara!

### ⭐⭐⭐⭐⭐ My favorite mascara for lifted, separated lashes
*by F***S on December 3, 2025*

This mascara quickly became my go-to. It really lifts and separates my lashes without clumping or flaking. The formula is smooth and easy to apply, and it stays put throughout the day without smudging. I like that it makes my lashes look defined and full without needing multiple coats. Pros: – Lifts and separates lashes nicely – Smooth, easy-to-apply formula – No clumping or flaking – Long-lasting throughout the day Cons: – Brush might not be the right fit for you if you prefer softer ones

## Frequently Bought Together

- e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black
- e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelty-Free, Black
- e.l.f. Lash XTNDR Mascara, Made With Tubing Technology For The Look Of Lash Extensions, Clump & Flake Free, Vegan & Cruelty-Free, Pitch Black

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*Product available on Desertcart Uruguay*
*Store origin: UY*
*Last updated: 2026-01-27*