Business Intelligence Strategy and Big Data Analytics: A General Management Perspective
Product ID: 299220211
💡Practical Real-World Insights
📊Comprehensive BI Strategy
🔄Change Management Focus
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📈 Elevate your management game with BI insights that mean business!
This book offers a strategic and practical guide to business intelligence and big data analytics from a general management perspective. It reveals how to overcome common barriers, align BI initiatives with core business functions, and drive measurable economic benefits through real-world examples and change management techniques.
| Best Sellers Rank | 2,541,110 in Books ( See Top 100 in Books ) 1,153 in Database Management Systems (Books) 3,481 in Computer Information Systems |
| Customer Reviews | 4.2 out of 5 stars 24 Reviews |
L**S
... it to give as a gift and the person liked it a lot
I bought it to give as a gift and the person liked it a lot.
A**S
Clear simple big picture view
As a student of BI, I keep going back to this book to give me perspective on how BI solutions are conceived in real world consulting situations. The author's experience with a variety of companies influences the material in this book. A good primer on what BI looks like out there in the real world.
D**N
Great book. Explains big data in a simple yet ...
Great book. Explains big data in a simple yet detailed way. I would recommend this book.
J**E
Informative but full of typos
Bought as a textbook for a graduate course. Well researched and informative. However, the many typos and grammatical errors were distracting.
C**I
Five Stars
excelent
Trustpilot
5 days ago
1 month ago