L'Oreal Paris Preference Permanent Luminous Hair Dye, 8.23 Medium Rose Gold

I always use L’Oréal hair dye products . However I spent three weeks in very hot sun and my hair went very bright straw coloured so I needed to tone it back down. This absolutely did the trick. Took away the brassiness completely and my hair is now shiny , a much nicer dark blonde/ light brown . Lovely condition. So easy to use. I was sceptical that it would help as my hair was so bright yellow but this absolutely worked a treat. Highly recommend if you have the same problem x

Beautiful hair dye which did not dry the hair. I'm impressed

This is the most beautiful brown colour! Even though my hair was orange/red/brown after stripping out black hair dye. I do have some undertones but I'm going to give blue shampoo a go, then re-dye it again in a few weeks. Absolutley no staining on my skin, the dye is like a pearlescent lilac when you're putting it on then starts to look black. Its definitely not light brown like the box says, more of a medium, but exactly what I wanted and expected, dyes are always darker than they say! The only bad point is the strong smell, I had to open a window and it was still catching my breath

I have naturally dark blonde hair and tried to lighten it with a different hair dye to this one but it only went orangey. So for the first time ever I decided to go and dye it proper brown using this one. I wanted a dye that would take out the orangey coppery tones the old hair dye added in to my natural colour, and hoped for a cool brown, this one looked ideal from the picture and reviews. I was so happy with the colour afterwards it’s my favourite hair colour I’ve ever had and was everything I hoped taking out all the coppery and orangey by 100%. I put some extra hair oils on my hair before cool blow drying my hair to add some extra moisture and my hair was in good condition afterwards and so far seems to have remained in good condition. I didn’t wash my hair for 72 hours after dyeing it to try and help it, like how the hairdressers recommend. I’ve noticed each time I’ve washed my hair since dyeing it, my copper tones from the hair dye mistake I made before this one are now coming through more and more and after approximately 5 washes after I dyed it im feeling like it’s almost a 50/50 mix of this dye and the one before unfortunately. The third picture I’ve uploaded is how it looks now, in real life it is a bit more faded I think than the picture shows. I will try this again in about two months when my hairs had a rest.

Great colour outcome which I really didn't expect while I was applying , thought I'd go " blue" ! The condition of my hair afterwards was very smooth, soft with that healthy feeling to it when you twist it through your fingers. So impressed with the end result and application is same as most other box hair colours . Result colourists 😀

Loving this hair dye, dyes my hair the colour I want.

Never lifted like it said on the box but definitely did lift just not as many tones as advertised. Softer than other lightener so results less damage to hair.

Love this colour I am subscribed each month. Unable to purchase this in my shops. Had loads of complements about the colour.

Great product. Doesn't damage your hair. Been using for years.

Jolie couleur cheveux très beaux

Habe schon viele Farben ausprobiert und immer angst vor Gelbstichen, verschieden farbigem Ansatz oder zuviel grau Stich. Bin da immer sehr pingelig und kann den Ansatz kaum ertragen. Ich hab es gerne wenn es natürlich aussieht und bevorzuge die Strähnen Optik. Habe die Farbe mit dem Strähnenkamm von Evalock aufgetragen. Super Ergebniss. Werde nurnoch diese Farbe Kaufen. Beim Auftragen der Farbe war ich zunächst skeptisch. Da diese sehr dunkel aussah und sehr streng nach Chemie roch und sehr stark in den Augen brannte. Aber das Ergebniss überzeugt mich. Kann ich nur Empfehlen.

Perfetto

Good price