

📚 Elevate your brand IQ with the ultimate growth playbook!
Oxford University Press presents the revised edition of 'How Brands Grow 2,' a definitive guide exploring brand growth strategies across emerging markets, services, durables, B2B, and luxury sectors. Highly rated by marketing professionals, this edition offers cutting-edge insights backed by research, making it essential for managers aiming to lead in competitive markets.
| Best Sellers Rank | #20,920 in Books ( See Top 100 in Books ) #9 in Public Relations #72 in Sales & Selling #117 in Marketing |
| Customer Reviews | 4.6 out of 5 stars 99 Reviews |
A**N
Simply Outstanding!
S**S
EXCELLENT PIECE OF WORK
B**A
Mind blowing!
A qualidade material do livro (capa dura), a rapidez de entrega...tudo 5 estrelas! Quanto ao conteúdo, o livro é mesmo excelente. Mind blowing!
I**V
Don’t buy both part 1 and 2!
Z**C
A must read for those who value empirical evidence based marketing effectiveness
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