Where is the expiration date listed, I didn't see one on the bottle?

The expiration date is printed on the bottom of the bottle. -LiveWell Labs

Can anyone vouch for product authenticity? on the livewell labs site, the cost is much higher, but it seems this is coming direct fr same company.

We are the same company. This product listing is directly from LiveWell Labs.

One side of the box states that refrigeration is not necessary; another view of the box says to refrigerate to maintain potency. Which is correct?

I would keep them refrigerated if that's what you prefer, but I don't think that you have to. If we think about the shipping process, they are not shipped cold so if they DID need to be refrigerated, I would think we would lose a lot of quality during the shipping process. Honestly, I'm glad that they don't HAVE to be refrigerated, but then we can still choose to do so once we get them if we feel that it preserves them longer. 🙂

Units	5.0 Milliliters
Serving Recommendation	1 capsule
Brand	Live Conscious
Format	Capsule
Age Range Description	Adult

Pro45 Probiotic Formula No.1, 45 Trillion CFU 11 Patented Strains Dairy Free, Delayed Release Plant Caps, Promotes Immune and Digestive Health, 30 Capsules

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